Bath and Body Products Manufacturer, E-Commerce, and Wholesale Business
Off-MarketChantilly, VA
Bath And Body Products Manufacturer, ECommerce, And Wholesale Company
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$550,000
$200,000
36.4%
2017
30+ Days
Customers
Revenue stream consists primarily of wholesale orders, with direct-to-consumer e-commerce as a secondary channel. Wholesale customers include boutiques across the country and several big box retailers nationwide.
Customer Acquisition
Wholesale platforms where customers can easily find and order products. Trade shows were instrumental in establishing initial wholesale relationships, and early customers later migrated to online platforms. AI-powered individual outreach is used to identify ideal customer fits and automate prospecting efforts. For the direct-to-consumer side, the business runs Facebook and Instagram ads, with seasonal holiday campaigns timed to warm up the algorithms starting in August or September.
Team
The operation includes three part-time employees and one seasonal employee.
Owner's Role
The owner spends six hours weekly on marketing and product development, while employees handle production and shipping.
Reason for Selling
The owner is looking to work on other projects and spend more time with her family in her home country.
Contracts
The industry has moved away from formal contracts, and larger companies no longer offer them. Wholesale relationships operate similarly to direct-to-consumer, relying on repeat orders and ongoing customer relationships.
Real Estate
The company manufactures products in-house at a leased facility in Virginia with owned machinery and equipment.
When Are You Looking to Sell
ASAP
Licenses Required
No
Additional Notes
The company currently offers 123 SKUs.
Business ID: 1784
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